Investor presentation for Russian Tours

The company has fifteen years in travel, hundreds of thousands of customers and a strong service operation. Yet experience alone is not an investment case. Investors back a growth model, so we structured the presentation around the transition from travel brand to platform.

We opened with the market problem. Travellers still assemble trips across different websites, payments and documents, adding steps and losing conversions. The solution follows in one sentence: a single journey where selection, booking and support share the same logic. Experience, the product and the audience come after that.

A separate section covers the economics: revenue model, growth channels and sales automation. We designed the diagrams and funnels from scratch, since graphics build trust alongside figures in an investor deck. A dark base, large type and restrained decoration keep it legible in an email and on a meeting-room screen.